Well, it may be a gimmicky thing to do, but NEA Chair Rocco Landesman is a savvy marketer (and successful Broadway producer), so he probably thought a logo contest for a new era at the National Endowment for the Arts was a great way to kick off his tenure there (especially after the unfortunate incident months ago when he unthinkingly disparaged Peoria, Illinois as lacking in artistic resources).Interested artists should go to arts.gov for details.
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